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About

BERTRAM BROTHERS | GERMAN SPONSORING AGENCY SPECIALIZED IN PROFESSIONAL CYCLING

Shayne Bannan, former General Manager of UCI WorldTeam Mitchelton-Scott (left) in discussions with Sebastian Bertram (right)

Since 2015, we have now specialized in providing advertisers who are interested in professional cycling sponsoring with comprehensive information about the strengths, weaknesses, opportunities and threats of this fascinating sport.

Whether you are already familiar with professional cycling or have no previous experience, we look forward to helping you make the right decisions for your brand and company.

Our services range from consulting on strategic and conceptual approaches, to the best possible entry as a sponsor for a professional team, event, athlete or association, to success monitoring and, if necessary, consulting on adjustments to current sponsorship commitments.

OUR MISSION

Bertram Brothers will contribute to the sustainable development of professional road cycling in terms of economic, social and ecological aspects. In addition, we would like to enable advertising companies to enter professional road cycling as sponsors in the most efficient and transparent way possible.

OUR VISION

Bertram Brothers has set itself the goal of becoming Europe’s leading agency in the field of procurement, planning, implementation and evaluation of sponsorship measures in professional road cycling by 2030.

BBPCA2015

"Professional cycling sponsorship delivers substantial and efficient media exposure returns. The sport’s appeal is broader than ever before and title sponsorship creates unique opportunities to sponsors concerned about brand clutter in sport."

SPONSORSHIP REPORT ON PROCYCLING 2013 - CYCLINGNEWS IN ASSOCIATION WITH REPUCOM

Request as an Advertising Company

As an advertising company, you can use the following form to tell us more about your interest in a professional cycling sponsoring.
Which service are you interested in?
Which platforms are you interested in?
Which is your most important target market in Europe?
What is your sponsorship budget for the planned measure? [€]
Would you like us to contact you so that we can advise you in detail?

"It is always a great pleasure to work with Bertram Brothers and to benefit from their professionalism and rational approach in all projects. They bring interesting and innovative perspectives into every partnership concept in order to offer brands and customers added value. Very flexible, dynamic, proactive and professional work environment, which is reflected in excellent cooperations."

Rodrigo Garza, Owner Fund Sport Business

Request as a Sports Rights Holder

As a European sports rights holder, you can use the following form to request inclusion in our sponsorship matching database.
What sponsorship platform are you the rights holder of?
In which European country are you located?
What is the minimum sponsorship budget you are looking for? [€]
Would you like us to contact you so that we can verify your information?

"Bertram Brothers combine honest and committed work with high reliability. They develop modern approaches to sport and rethink things in a new and sustainable way. A cooperation at equal level."

Jörg Werner, Cycling Manager

© Bertram Brothers ProCycling Agency GmbH